June 21, 2022
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Pizza chains to expand in urban areas across the U.S.
Comfort foods, especially pizza, have always performed well during periods of economic downturns or unrest, as customers gravitate to feel-good taste sensations when they are experiencing any sense of uncertainty. The pizza category also performed well during the era of COVID-19 closures, as pizza establishments already had an efficient mobile delivery/to-go ordering process in place. More
