Freecoat Nails
Preferred Sq. Footage: 1,400-1,800 s.f.
Anticipated 12-Month Openings: 30-40
The beauty bar chain plans rapid growth and expects to expand its three locations to 100 units nationwide by 2024. This growth will mainly be in the Southeast and the company will look for similar markets as its Clean Juice concept with a focus on higher end centers in suburban areas. Count on new units in Concord and Cornelius, N.C. Shopping center, regional mall and lifestyle center locations will be targeted. The brand offers a non-toxic environment with nail polish that is free of toxic chemicals and medical-grade air filtration systems.
Rebag
Preferred Sq. Footage: 3,000-3,500 s.f.
Anticipated 12-Month Openings: 8-10
The resale chain’s expansion plans include eight to 10 new stores per year for the next couple years. Units are being considered in California, New York, Texas and Chicago. A 180-s.f. Micro version of its traditional store recently opened in New York City’s Shops at Columbus Circle. Lifestyle center, regional mall and entertainment center sites are targeted. Urban and suburban market locations with heavy tourism foot traffic are sought after. The retailer allows customers to sell used merchandise such as purses and luxury accessories directly in its stores.
The RealReal
Preferred Sq. Footage: 6,000-12,000 s.f.
Anticipated 12-Month Openings: 5-10
The online consignment brand hopes to expand its brick-and-mortar footprint with plans to add five to 10 new units per year over the next two years. The company prefers to open stores in cities where it already has a consignment office presence such as New York City, San Francisco and Miami. Stores in Boston, Orlando, Fla., Scottsdale, Ariz., Palm Springs and Huntington Beach, Calif., are also being considered. Downtown street-front and lifestyle center locations are desired.
Beautycounter
Preferred Sq. Footage: 500-1,000 s.f.
Anticipated 12-Month Openings: 3-5
The clean beauty brand focuses on adding new units in California, Florida and Texas. Sites in in tertiary markets and upscale suburban resort communities will be desired. Downtown, street-front, regional mall and non-traditional units will all be targeted. The chain avoids harmful ingredients typically found in other skin care and makeup products.





















